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Generation X is also called gen x is a name of American born generation. The article is an overview of generation x and the characteristics of gen x. Generation x was born between the 1960s to 1980s. There are many different opinions about generation x duration period, that when it started and when does the gen x’s period end and when does the period of new generation start?
The researchers are differences in opinion about the exact period of generation x. Some say its period starts from 1961 to 1981. While other say that the gen x period spread over 20 years, the period begins from 1965 and ends in 1985. However, all of them are agreed that the period follows the period of baby boomers and precedes the period of generation y.
Generation x is known to be the fast occupying businesses, performing leadership roles – the generation that has grown up with playing games, using social media and shopping online. The gen x has availed of the benefits of internet properly.

Gen x

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Gen x is a name of a generation; which duration of the period is not exact. The experts are not sure about the exact period of this generation. They are agreed on that its duration starts after the baby boomers and ends before the generation y. The generation y is another name of millennials.
Gen x has certain tendencies about the social lifestyle. They were almost the first generation which born and grew up in technology. The technology has covered almost all fields of the life of gen x. They frequently buy from the internet. The computers systems were an important part of their lives.
As they were living in an advanced technological period so they were running the major businesses and most of them had held the key posts in the renowned companies.

Gen x age range

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Gen x age range can be estimated through the period they start and till the time the new generation born. The age estimation has been made on the differences between young and old age. The young age people in the Gen x age range is 39. The age of old people today is 53. According to data from the Federal Reserve, the average wealth of families’ heads are round about aged 40 to 61. Gen x members presently are in their mid-30s to early 50s.

Gen x brand

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As the gen x was completely attached to the internet. They faced a good economic situation. The majority of gen x occupied the key posts of companies, and some of them were running their businesses. They like to use and to be loyal to expensive brands.
The gen x brand names include Levi’s, Hanes, Fruit of the Loom, Nike, Adidas, Sketchers, New Balance, Converse, and Reebok, etc. These brands are famous and known as clothing and footwear brands.

Gen x and millennials

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If we compare gen x and millennials, so will find a lot of similarities and some difference too. The similarities are because the gen x and millennials are too close with the gen x as time. The gen x period starts from the right before the millennials. So as far as the technology is concerned and culture, both of the things the millennials learned from gen x a lot.

Gen x and baby boomers

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As far as the comparison between the gen x and baby boomers, so they both are close enough to each other. However, the time between the both was changing. So there are many differences rose up. The baby boomers were entering the technology era. When gen x time started, they got the technology and cultural changes as for a gift. The basic differences were based due to initialization and maturity of technological changes.

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